http://money.cnn.com/2009/02/16/technology/hempel_facebook.fortune/index.htm?postversion=2009021910
There are over 175 million of us. I am talking about the mass amount of people who have a Facebook account. Facebook is taking over our lives. Facebook, which was originally intended for college students (18-25), is now predominantly used by people older than the average college student. It has grown tremendously even in the last year. How big is Facebook in fact? Well Microsoft just purchased 1.6% stake of the company for $240 million. This gives Facebook an actual value of $15 billion. Mark Zuckerberg’s original concept was for it to be an online version of the relationships we have in real everyday life. If you log on to Facebook just to check one thing, you end up surfing around looking at pictures of someone who was in your high school graduating class. The average user spends roughly 169 minutes per month surfing around the website. It just like in real life when you see one of your friends, you end up talking for hours on end. Facebook is just an online version of bumping into friends and keeping in touch. But now Zuckerberg's big plan has come into action. He wants to turn Facebook into the world’s standardized communication and marketing platform. President Obama used Facebook as way of marketing himself to the younger voters in the United States. With Facebook having a lot of members this was a pretty smart marketing tool.
I am one of the 15 million Facebook users who check and or update their Facebook daily. I will admit it; Facebook is taking over our lives. There are advertisements and all types of other marketing tools on the website now. It’s the best way to communicate with people you don’t see everyday. I think that within the next few years the amount of users will almost double. It is growing that fast. And every age is using it too. Everyone from my aunt to my 14 year old sister has an account. It’s not just for college students anymore. As Mark Zuckerberg puts it, Facebook will be a standardized way of communication and marketing.
http://money.cnn.com/2009/02/20/markets/thebuzz/?postversion=2009022012
Sunday, February 22, 2009
Sunday, February 15, 2009
Journal #5, Feb 15
http://www.businessweek.com/magazine/content/09_08/b4120000087240.htm?chan=technology_tech+maven+page+-+new_this+week%27s+column
If you have ever been sitting in an airport or in a coffee shop and you want to pull your computer out to check some information online? But by the time your computer boots up and is ready for use, it is time to board your plane or leave. I know it has happened to me plenty of times. It is just such a hassle to have to wait five to ten minutes to use your computer. Every laptop user has been through this process. Every system is bad but Windows is the worst. Now there are several ways to improve this setup process. One is called “Hyperspace”. It was developed by Phoenix Technologies to help the start up process. What Hyperspace does is it boots a version of Linux that allows you to access the internet through Wi-Fi, wired or broadband connection. You can not use any Windows programs other than Firefox web browser. Not even Microsoft Outlook. There are two versions of Hyperspace, Hyperspace Hybrid and Hyperspace Dual. Hyperspace Hybrid allows you to use Windows and Hybrid at the same time. Windows would be in sleep mode of course. Dual only allows you to use one or the other. It is just one step closer to making a faster computer.
It is about time computer companies try and help with this situation. I spend more time booting up my computer than the actual time I spend working on it. I don’t know if this is the way to do it. It cost way too much money for this product. Plus you don’t even get to use the programs on your computer from Windows. Every time I get on my computer I use certain programs from Windows, so this product maybe a great problem solver to some but to others it is not that great. Eventually I think all computers initial startup will be really fast and all programs will be able to be accessed. This is just a step in the right direction toward that goal.
If you have ever been sitting in an airport or in a coffee shop and you want to pull your computer out to check some information online? But by the time your computer boots up and is ready for use, it is time to board your plane or leave. I know it has happened to me plenty of times. It is just such a hassle to have to wait five to ten minutes to use your computer. Every laptop user has been through this process. Every system is bad but Windows is the worst. Now there are several ways to improve this setup process. One is called “Hyperspace”. It was developed by Phoenix Technologies to help the start up process. What Hyperspace does is it boots a version of Linux that allows you to access the internet through Wi-Fi, wired or broadband connection. You can not use any Windows programs other than Firefox web browser. Not even Microsoft Outlook. There are two versions of Hyperspace, Hyperspace Hybrid and Hyperspace Dual. Hyperspace Hybrid allows you to use Windows and Hybrid at the same time. Windows would be in sleep mode of course. Dual only allows you to use one or the other. It is just one step closer to making a faster computer.
It is about time computer companies try and help with this situation. I spend more time booting up my computer than the actual time I spend working on it. I don’t know if this is the way to do it. It cost way too much money for this product. Plus you don’t even get to use the programs on your computer from Windows. Every time I get on my computer I use certain programs from Windows, so this product maybe a great problem solver to some but to others it is not that great. Eventually I think all computers initial startup will be really fast and all programs will be able to be accessed. This is just a step in the right direction toward that goal.
Sunday, February 8, 2009
Journal #4, Feb 8
http://www.cnn.com/2009/TECH/02/04/facebook.anniversary/index.html#cnnSTCText
If you were to walk on to a college campus today you would find that almost every single student would have a Facebook account. Facebook was created by 19 year old Harvard University student, Mark Zuckerberg, in his dorm room in 2004. He says he created a website where people could express the ideas and thoughts to help bring about change. Within the first 24 hours of the websites creation, more than 1,000 of Zuckerberg’s fellow Harvard students had joined the online social network. Within the first full month of Facebook more than half of Harvard’s campus had a Facebook page. Now more than 15 million users worldwide update their statuses daily. Facebook has become an epidemic throughout the globe. Zuckerberg said that Facebook has given people a safer and trusted environment online where they can interact and be more comfortable about expressing themselves. This website was a large part in helping President Barack Obama reach out and connect with younger, registered voters. Many companies and politicians are now looking to Facebook for the chance to advertise. Now Facebook is billion dollar conglomerate that is worldwide. And Zuckerberg, he is doing well too. He was just named to the 2008 World’s Most 100 Influential People list. Facebook today is worth roughly $15 billion dollars.
I am a proud user of Facebook. All my friends and even some have my family members have Facebook pages. It is still growing; more and more people are logging on and participating in this new epidemic. It just amazing how a 19 year old college student has transformed a small project to communicate with friends into a worldwide social networking system. Some things that Mr. Zuckerberg said, I just don’t agree with. For example, when he said it was a safer and trusted online environment. I have seen articles of people hacking and posing as someone else on Facebook. I heard that a man’s Facebook status was changed to say that he was stuck in Europe with no money to get home. So friends wired him money, but the man didn’t know anything about this and someone received the friend’s money. So although I am a proud user of Facebook and glad it is available but I wouldn’t put certain things on my Facebook. Facebook is still a growing conglomerate and will continue until the next big social networking system.
http://www.cnn.com/2009/TECH/02/05/facebook.impostors/index.html
If you were to walk on to a college campus today you would find that almost every single student would have a Facebook account. Facebook was created by 19 year old Harvard University student, Mark Zuckerberg, in his dorm room in 2004. He says he created a website where people could express the ideas and thoughts to help bring about change. Within the first 24 hours of the websites creation, more than 1,000 of Zuckerberg’s fellow Harvard students had joined the online social network. Within the first full month of Facebook more than half of Harvard’s campus had a Facebook page. Now more than 15 million users worldwide update their statuses daily. Facebook has become an epidemic throughout the globe. Zuckerberg said that Facebook has given people a safer and trusted environment online where they can interact and be more comfortable about expressing themselves. This website was a large part in helping President Barack Obama reach out and connect with younger, registered voters. Many companies and politicians are now looking to Facebook for the chance to advertise. Now Facebook is billion dollar conglomerate that is worldwide. And Zuckerberg, he is doing well too. He was just named to the 2008 World’s Most 100 Influential People list. Facebook today is worth roughly $15 billion dollars.
I am a proud user of Facebook. All my friends and even some have my family members have Facebook pages. It is still growing; more and more people are logging on and participating in this new epidemic. It just amazing how a 19 year old college student has transformed a small project to communicate with friends into a worldwide social networking system. Some things that Mr. Zuckerberg said, I just don’t agree with. For example, when he said it was a safer and trusted online environment. I have seen articles of people hacking and posing as someone else on Facebook. I heard that a man’s Facebook status was changed to say that he was stuck in Europe with no money to get home. So friends wired him money, but the man didn’t know anything about this and someone received the friend’s money. So although I am a proud user of Facebook and glad it is available but I wouldn’t put certain things on my Facebook. Facebook is still a growing conglomerate and will continue until the next big social networking system.
http://www.cnn.com/2009/TECH/02/05/facebook.impostors/index.html
Sunday, February 1, 2009
Journal #3, Feb 1
http://tech.yahoo.com/news/ap/20090131/ap_on_hi_te/tec_nosy_ads
Every time I got to the mall, I notice that there are so many advertisements all over the mall. But I don’t pay attention to most of them because some of those advertisements don’t apply to what I am interested in. Now there are advertisements that have small cameras in the screen. These cameras can look at the person looking at the advertisement and change accordingly. For example, a video screen might show some razors for a man who is looking at the advertisement or make up ads for the women. This program doesn’t change according to an individuals likings but to the persons overall appearance. One company’s senior vice president went out on a limb and said that he thinks there will be a lot of movement towards this style of advertising in the top 10 markets. The way this camera program works is there is a camera or sensor in or near the screen that identifies the shapes and colors and facial features of a person. Then the system will compare that face to a variety of faces in a database and rule if it is male or female. Experts say that identifying the consumer’s gender is easy compared to their age. It is the same principles of a camera that now can focus on a face automatically.
This is a wonderful idea to try and make the advertisements as personal as possible. Coming from my experiences, I don’t even pay attention to certain advertisements because they don’t apply to me and what I want. Having these advertisements that change according to the person is a break through in the marketing world. But I have to think that these new video screens can’t be cheap and not every mall or shopping center can afford to purchase. These new advertisements are the stepping stone towards the new world of personal marketing strategies.
http://www.physorg.com/news152544159.html
Every time I got to the mall, I notice that there are so many advertisements all over the mall. But I don’t pay attention to most of them because some of those advertisements don’t apply to what I am interested in. Now there are advertisements that have small cameras in the screen. These cameras can look at the person looking at the advertisement and change accordingly. For example, a video screen might show some razors for a man who is looking at the advertisement or make up ads for the women. This program doesn’t change according to an individuals likings but to the persons overall appearance. One company’s senior vice president went out on a limb and said that he thinks there will be a lot of movement towards this style of advertising in the top 10 markets. The way this camera program works is there is a camera or sensor in or near the screen that identifies the shapes and colors and facial features of a person. Then the system will compare that face to a variety of faces in a database and rule if it is male or female. Experts say that identifying the consumer’s gender is easy compared to their age. It is the same principles of a camera that now can focus on a face automatically.
This is a wonderful idea to try and make the advertisements as personal as possible. Coming from my experiences, I don’t even pay attention to certain advertisements because they don’t apply to me and what I want. Having these advertisements that change according to the person is a break through in the marketing world. But I have to think that these new video screens can’t be cheap and not every mall or shopping center can afford to purchase. These new advertisements are the stepping stone towards the new world of personal marketing strategies.
http://www.physorg.com/news152544159.html
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